What is SWFT?
SWFT is an innovative startup revolutionizing creative workflows through AI technology. Named for Studio Workflow Tool, our mission is to streamline and enhance creative processes. We lead with innovation, offering cutting-edge solutions that accelerate productivity and growth, empowering users to focus on creativity.
Our design ethos, characterized by simplicity, dynamism, and vibrant colors like Valentino pink, embodies our commitment to efficiency and excitement. SWFT is dedicated to making AI tools accessible and beneficial, shaping the future of creative work for all.
Logo Explorations
The final logo is a harmonious blend of simplicity, dynamism, and creativity. It succinctly represents SWFT’s mission to revolutionise studio workflows with AI, embodying our startup’s forward-thinking and innovative spirit.
By integrating these elements, the SWFT logo stands as a powerful visual identity that captures the essence of our brand and the transformative impact of our AI tools on creative processes.
Brand Stationery
For the SWFT brand stationery, we utilized a bright colored gradient paired with minimal text. The SWFT brand colors are vibrant, trendy, and easily recognizable. The use of Valentino pink adds a fresh and modern touch, making the brand appear more approachable and exciting.
Social Media
Brand Guide
